Golden Tate is Marketing Gold


Remember the scandal earlier this month involving Top Pot Doughnuts and Golden Tate?

If you recall, the “crime” didn’t quite seem real. There was even speculation the entire transgression was a hoax.

The incentive: guerilla marketing.

Although Top Pot adamantly denies the scandal was planned, they’re definitely benefiting from the new-found attention. The day after Golden Tate sneaked in for a late-night craving, the so-called irresistible doughnut shop sold out of maple bars.

Top Pot would be foolish not to exploit this attention, right?

Check out this image of a new Top Pot Doughnuts advertisement:

Shaun Dolence:
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