Most Seattle Seahawks fans, if any, are also fans of former offensive coordinator Shane Waldron. He was the OC under Pete Carroll for a few years, but he will remain the definition of how vanilla tastes as far as Seattle OCs go. Maybe worse.
Waldron, through a sheer lack of imagination, or, worse, an understanding of how football works, was the OC in Jaxon Smith-Njigba's first season and somehow failed to use JSN in any meaningful way. In the two years since Waldron wasn't brought back, Smith-Njigba has been a star. The only thing holding him back was Waldron.
But the Jacksonville Jaguars, in their inconsistent, maddening approach to the sport, have now promoted Waldron from passing game coordinator to the same position as well as assistant head coach.
Former Seattle Seahawks offensive coordinator Shane Waldron keeps failing up with the Jacksonville Jaguars
That's right. The silly Jags have put Waldron, the horrible offensive coordinator who couldn't understand how best to use the 2025 NFL Offensive Player of the Year when the coach was working with Jaxon Smith-Njigba in 2023, one step from leading the entire team.
When one asks why the Jaguars have never won a Super Bowl in their 31 seasons, it is because of examples such as making Shane Waldron more important than he should be. The coach somehow has a way of failing up, a great gift if you are lucky enough to have it.
One might wonder why the Jaguars made such a move. Waldron became the passing game coordinator last season after being hired by the Jags. While Jacksonville was better overall, Waldron created a situation where wide receiver Brian Thomas Jr. went from 1,282 yards and 10 touchdowns as a rookie to 707 receiving yards and two TDs in his season under Waldron.
Three fewer games for Thomas? Sure, but also 42 fewer targets and 39 fewer receptions. That is the Shane Waldron effect.
The saddest part is that it isn't an NFC West team that is making the same mistake that the Jacksonville Jaguars are with Waldron. The Seattle Seahawks could use some team helping them out by making their former offensive coordinator more important in how their franchise does business.
The Los Angeles Rams and San Francisco 49ers were too smart to hire Waldron, sadly. Of course, that is why they are good organizations, just as the Seahawks are. The Jaguars? Meh. They were good last year. With decisions such as promoting Waldron to assistant head coach, they won't stay successful for long.
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